Reflex
01 — FastClose℠
Strategy Consult
One call to find the bottleneck holding up your close and decide what to fix first. Satisfaction guaranteed or your money back.
Does it take 3 weeks to close your books?
I design and build the accounting processes online marketplaces need to close on time every month.
Let’s TalkYou know the close is too slow. Everyone you ask has a reason it can’t be fixed.
Accounting Managers
“The data’s just not there.”
You’re a CFO or Ops lead who can’t get the numbers you need, month after month.
Dev Teams
“We don’t have the resources.”
Every internal fix you propose is met with some version of “no.”
IT Departments
“It’s impossible!”
You only hear why things won’t work or can’t be fixed.
The problem isn’t you. It’s the marketplace.
Every transaction has a buyer, a seller, a fee and a payout, and each has to be booked, reconciled and proven. Fixing that takes someone who is both an accountant and a developer. Three ways I do it:
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02 — FastClose℠
Advisory Retainer
I design a new close process for your company and oversee your finance and engineering teams as they put it in place.
03 — FastClose℠
Implementation Project
Raising a round? Selling your company? If you’ve been doing what you needed to keep your business growing while your financial processes and reporting took a back seat, no one would blame you. Just remember: investors or buyers will eventually ask to see your books. When that happens, do you want to feel terrified or feel like a rockstar?
Let me streamline your financial operations and when that day comes, you’ll show them numbers so airtight, the only thing they’ll want to know is where to sign.
“Jonah drove significant improvements across our credit card billing reconciliations process. Using both internal and external tools, Jonah simplified these critical reconciliation processes, matching receivables and payables representing over 2 million ticketing purchases through the Vendini software. The changes shortened our process by several days and allowed the Accounting Team to close earlier in the month.”
Michael Farrow, MBA
Chief Financial Officer, SambaTV
“Jonah worked with me to overhaul the enterprise systems and accounting environment at Zume. The "go to" person for understanding how old data needed to be cleaned before it would be useful in the new environment, Jonah’s data prowess and interest in going beyond, to understand the impact of data on business results, is something that is rare, and far exceeds that of most accountants.”
Michael Ownby, CPA
Chief Financial Officer, Infoworks
“Jonah thrives on helping businesses grow through technology. Owners and managers have enough on their plate, so as work load / deliverables / production continue to increase, adopting some level of accounting automation is the only way to meet demand. Human touch is critical, but automation simply produces better results, faster. From a business owner perspective this can mean more money, or simply being able to compete.”
John Gillingham, CPA
Owner, Gillingham CPA
Just a few of my happy clients
Who is this guy, anyway?
I’m an accountant and a software developer. Since founding Reflex Accounting in 2018 I’ve run the financial side of marketplaces including Urbandoor (acquired by Airbnb) and Streamlabs (acquired by Logitech), and helped Silicon Valley CFOs stop fighting fires and get back to higher-level work.
Most CFOs are too busy raising capital to rebuild a slow close. I do that work, so finance teams can replace busywork with real work.